For the global launch of the all-new Volvo C40 Recharge, Volvo’s first pure electric crossover with a leather free interior, we teamed up with Volvo Global and Hansen Eventbyrå from Göteborg, Sweden.

Our Peloton assisted incoming journalists with their content creation about the new Volvo car. During 4 weeks, our video and photography crews worked with German, Australian, Greek, Swedish, Norwegian and American journalists and car reviewers, all with one purpose: to launch a new era of fully-electric cars.